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Smart Scheduling for Next-Gen Companies - Cogsworth

With WFH and global communications, smart scheduling gains relevance every day. We are working with Cogsworth to provide a complete solution for teams and business.

Cogsworth

Client

Cogsworth

Services

Brand Experience

Tasks

Upgrading the platform’s experience in Development and UX Design to revolutionize and expand its market

Mission

Cogsworth is an Australian venture specialized in smart scheduling. Among its offers, they provide a smart booking system. Through it, businesses are able to wrangle many calendars, locations, and timezones.

Impact

The business' impact not only relies on its many functions for each venture. Further, they're chosen by companies of the caliber of Audi and Ella Baché. What's more, the platform has won many recognitions through its history. For instance, it's the Top-Rated by User Reviews on SourceForge. Also, it's one of the Top-Rated Appointment Scheduling Software on SoftwareWorld.

Services

Our services had a huge focus on refactoring its code and correcting previous bugs. As a result, the final goal of our alliance got two highlights. First, we stabilized its website. After that, we upgraded the features of its mobile app services. As for 2Q, 2022, we've been working with Cogsworth for over a year.

Goal

Cogsworth’s goal is to provide an upgraded scheduling experience. This applies to both internal and B2B communications. Further, the venture puts special emphasis on efficiency. In terms of time and money, it presents itself as the most efficient scheduling platform.

Story

The platform was born after analyzing the many disadvantages of similar services. That impulsed Cogsworth to create a top-tier experience for people across the world. Not only does it have a powerful system itself. Also, it's able to sync with services such as Google, Apple or Outlook calendars. Another highlight of the platform is its ability to gather data. With this feature, scheduling also becomes a lead-generation mechanism. Moreover, it allows users to create custom emails and SMS reminders. This feature aims to reduce no-shows at scheduled meetings.

Challenges

The client requested a full upgrade on its brand experience. This included a cleaner version of its code and a visual identity redesign. Furthermore, Cogsworth required solutions with the goal of expanding its market in mind. Another huge challenge was to align the website’s solutions with the mobile app’s ones. As a result, users and businesses could get a complete experience no matter what device they’re using.

Strategy

Since this was a complete make-over, our team had to pay attention to lots of different edges of the platform. We performed deep market research to understand the industry’s must-have. Also, we deepen our understanding of what people were looking for.

Techs

In the Development area, we translated the code to Typescript. With it, we added RedUX to the equation to get better organized areas. These applied to the visual aesthetics, its controllers and its API calls. Along with this, we performed unit tests to avoid new bugs and to fix the already existent ones. We matched that with a clean look and feel, aligned with the brand values and perspective. To do this, we professionalized the UX process with Figma. Nowadays, the website provides a complete experience. Besides, the app is available both in the iOS App Store and the Google Play Store. Both apps have a tending-to-zero percent of errors and improved performance.

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